Visual canvas with connected blocks
Drag blocks onto the canvas, connect their inputs and outputs, and review the complete journey without losing sight of its branches.
Visual conversational automation
WhatsApp flow builder: design every conversation visually
Create journeys by connecting messages, buttons, data capture, conditions and action blocks. ChatCol's visual builder lets you organise every path, test it before publishing and hand the conversation to a person whenever needed.
- Connectable blocks
- Conditions and variables
- Journey testing
- Save and publish
From an idea to a conversational journey on one canvas
Represent bot logic as a visible map so you can build, review and maintain every path without coding the whole conversation from scratch.
Messages and response capture
Combine messages, buttons, wait-for-response, location and contact information requests to guide people and store the data you need.
Conditions, variables and delays
Branch the journey using session, contact or assigned-agent data, update variables and insert delays between actions.
Actions and integrations inside the flow
Add AI responses, API calls, spreadsheets, CRM, payments and agent assignment or transfer whenever the process requires them.
Step-by-step building
How to build and publish a conversational flow
Each phase keeps the objective, routes and bot behaviour visible before you activate the journey for your contacts.
Define the objective
Create the flow with a clear name and decide what it should achieve: answer, qualify, collect data or hand over a conversation.
Add and configure blocks
Drag in the blocks you need and configure their messages, fields, conditions, actions or applicable credentials.
Connect every path
Link each output to the next step and review alternate routes so every expected response has a continuation.
Test, save and publish
Simulate the journey, check each branch, save the graph and publish it when its behaviour matches your intent.
Blocks for conversation, logic and operations
The catalogue brings together pieces for designing dialogue and executing the next process step without leaving the flow map.
- Send messages and buttons, wait for replies, share locations or request contact details.
- Evaluate session or contact conditions, store variables, split traffic and add delays.
- Connect API calls and available blocks for Google Sheets, Zapier, Kommo CRM or Stripe payments; each integration requires configuration.
- Assign or transfer the conversation to an agent and create pipeline opportunities when appropriate.
Journeys you can represent with blocks
A focused flow automates repeatable tasks and clearly defines when the bot, an integration or a person should continue.
Lead qualification
Ask questions, store responses, apply conditions and create an opportunity when the contact meets your criteria.
Service and routing
Answer frequent questions, branch by need and transfer cases that require human judgement.
Data collection and integrations
Request information and send it to the next system through integration blocks or a configured API call.
WhatsApp flow builder questions
Practical answers for designing, testing and maintaining visual conversational automation.
What is a visual WhatsApp flow builder?
It is an editor where you represent a conversation as connected blocks. Each block can send content, wait for data, evaluate a condition or execute an action before continuing through an output.
Do I need to code to create a flow?
You do not need to code the core conversational journey. You can drag, configure and connect blocks visually. API calls and some integrations still require endpoints, credentials or technical parameters.
Which block types does ChatCol include?
The editor includes messages, buttons, wait-for-response, conditions, variables, delays, AI, agent transfer or assignment, API calls and integration blocks, among other actions.
Can I test a flow before publishing it?
Yes. The builder can start a simulation so you can move through its blocks and check each path before saving and publishing the version your contacts will use.
Can a flow hand a conversation to a person?
Yes. You can add actions that assign or transfer the conversation to an agent. Assignment and bot behaviour are separate decisions that should match your process.
Which WhatsApp requirements still apply?
You need a compatible WhatsApp Business Platform channel and must meet Meta's applicable requirements. Outside the 24-hour customer service window, business-initiated messages must use approved templates when required.